On Thursday evening, as rumors swirled regarding a shooting at Brown University, CNN’s Kaitlan Collins took to social media, noting the confusion and guiding the public to her network’s 9pm newscast.
While CNN is certainly not a impeccable news source, her statement rang true for numerous observers. It remains one of the organizations where there exists fact-based and generally reliable reporting – notably during breaking news situations like the one unfolding in the vicinity of a New Hampshire storage facility.
An Uncertain Position Amid a Corporate Battle
But CNN, now 45 years old, finds itself in a precarious situation as two huge media empires vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has turned into a major game of business acquisition, instead of as a question of what helps the news-consuming public.
“Here is one more case of the profound systemic issues with roots in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a broader point.
“The narrative is crafted as a business story with influential figures as the protagonists, but there is very little discussion of the public interest,” Pickard said.
The Complicating Factor: Donald Trump
This situation is further muddied by Donald Trump’s opinions about a network he has consistently labeled as perhaps his primary “fake news” adversary.
Think back to the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will protect him from criticism and scrutiny. That is one reason why he appears to favor Paramount Skydance, which has made a hostile bid.
He has grounds to favor that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Future of Continued Turmoil
Notably, if Netflix prevails, CNN and other cable outlets would first be spun off into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That setup could position CNN for yet another acquisition. It never ends.
According to Timothy Wu, a lot of this is against the law, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Each proposed deal would be bad for the country, and both should be opposed by anti-trust authorities,” Wu argued.
The Core Challenge and a Path Forward
No matter the outcome in this situation, the bigger problem endures.
“Our current system is a highly anti-democratic system, but we must resist a sense of powerlessness,” Pickard said. Government actions – from the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can tackle it.
Can reform occur in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Change is very unlikely now, but that doesn’t mean it will not happen in the future.
Policies that support independent news organizations, bolster local journalism, fund public media, and prohibit the concentration of media power in a handful of hands are achievable – they are vital for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN shouldn’t be tools in the latest acquisition battle.